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How To See What’s Trending on Twitter: A Beginner’s Handbook

A person looking at trending posts on Twitter to see which ones he can join.

No platform comes close to X, formerly Twitter, when you want daily updates from brands, industry experts, thought leaders, friends or celebrities. Short-form content makes consuming and sharing tweets (now posts) about current news and events easy. In fact, 69% of Twitter users in the United States use the platform for their daily dose of … Read more

How To Promote a Tweet on Twitter and Maximize Its Reach?

An individual trying to delete a promotional tweet from their laptop.

Twitter’s dynamic landscape ensures trends rise and fall quickly. What was a part of every user’s conversation yesterday is no longer a part of any discussion today. X’s, formerly Twitter’s ever-evolving and rapidly changing nature means you must ensure your posts get the attention they need. Promoted tweets are your answer. They give you the … Read more

Active Twitter Followers: Get Real Users for More Engagement

A black sign with the words #teammonday.

Followers are the lifeblood of Twitter accounts, now called X accounts. When they engage with tweets, the platform boosts these posts. These tweets appear in the timeline of these users’ followers, increasing visibility. This is why brands and individuals focus on increasing their follower count. However, not every user has the same value on the … Read more

How Is Twitter Different From 7 Other Social Media Sites?

Close-up of an iPhone with the Mastodon app and an Android device with the official Twitter app open.

On average, people spend 151 minutes daily on various social media platforms. Its become a routine to visit these sites and see what’s happening locally and globally. Twitter, now known as X, is one platform where people get the latest updates on various topics and events. But other players like Facebook, Instagram, Reddit, Mastodon and … Read more