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Twitter for Celebrities: How To Use X for Popularity

Ochai Emmanuel

September 20, 2024 | 8 min read

These days, celebrities don’t only connect with fans only through events. Social media platforms are valuable spaces for them to connect to a wider audience. Twitter, now X, stands out among these platforms because of its real-time engagement and interaction. Twitter for celebrities offers opportunities to enhance their brand.

Any popular person looking to deepen their connection with their fans must learn to use the platform to their advantage. But how do you do this with the available features? This blog post provides information on how celebrities can use Twitter to maintain their popularity and followers. 

Let’s explore the strategies you need.

The Hollywood Walk of Fame star of Udo Lindenberg.

Twitter for Celebrities: 8 Top Strategies To Achieve Stardom

Using Twitter, aka X, as a celebrity means many people are looking out for your account. However, this doesn’t mean you have everyone at your beck and call. You must also take action to turn your audience into loyal Twitter followers. Let’s look at these strategies.

1. Consistent and Genuine Engagement

Twitter users tend to follow and interact with public figures who seem genuine and relatable. You can create a more welcoming image by sharing your thoughts, behind-the-scenes content, and updates.

Such actions not only make the celebrity seem more humane, but they also help them boost their brand. This can lead to genuine interactions that build a loyal following.

2. Timely Posts and Trending Topics

Twitter is the perfect social media platform for engaging in real-time conversations. Thus, it is best to track the best time to post on X to interact with an active audience. Posting updates at the right time allows you to remain visible and relevant to your audience.

In addition, joining trending topics, hashtags, and challenges can boost a celebrity’s brand. For example, you can publish timely posts during popular events and shows. Doing this with some popular Twitter hashtags can help your fans find your post easily.

3. Project Promotion

Users following popular people want to know what is going on with their favorite celebrity at all times. You can use Twitter to promote new projects, personal interests, and endorsements. Tweeting about an upcoming project or charity work can create attention and media coverage.

4. Engaging Content

Publishing text-based tweets is amazing, but it doesn’t generate enough buzz. Adding media elements like GIFs, images, and videos can attract attention. Celebrities can share teaser trailers from upcoming projects or clips from important events.

In addition, discussing specific topics through engaging Twitter threads can gain your followers’ attention.

An AI-generated illustration of photographers taking pictures of a famous person on a red carpet.

5. Trending Hashtags

Using Twitter trending hashtags can increase your reach and make your profile more visible. You can also create your branded hashtag to encourage your fans to join challenges. This would allow them to join trending conversations, boosting your Twitter engagement rate.

6. Direct Interaction

Regularly engaging with fans can help a person’s public presence. This action involves responding to tweets, accepting fan art or supportive messages, and answering questions.

You can also use X Spaces and live videos on X to create real-time conversations with your followers. This two-way interaction makes your audience feel like a community. It fosters a sense of belonging to a circle of loyal followers.

7. Collaborations

Collaborations with other public figures, Twitter influencers, and brands can expand your reach. You can create joint campaigns or shoutouts to introduce your brand to their audience. This would develop their audience’s interest in your brand.

8. Using Twitter Polls

Twitter polls are an effective feature for celebrities to get their fans’ opinions and interact with them. Using elements like a movie role, favorite song, or trending topics encourages fans to participate actively in polls.

However, this isn’t the end for their opinions. You can respond to the results or use their suggestions in future projects. This will show your fans that you care about their opinions and preferences.

Two people sitting in a room with purple lighting while recording a podcast.

Benefits of Celebrities Doing Nice Things for Fans on Twitter

Apart from the previous strategies to use Twitter for celebrities, being nice to people is more important. Many public figures use the platform to charm their fans through giveaways, shoutouts, and exclusive invitations. When celebrities do nice things for fans on Twitter, they gain the following benefits:

  • Enhanced public image: Celebrities appear more friendly and relatable through acts of kindness. This helps to boost their public image among their Twitter users.
  • Deeper emotional connection: Popular people can create a deeper emotional connection with their fans by rewarding and recognizing them. This can lead to increased support and loyalty from them.
  • Increased engagement: Doing nice things gets more users to engage with the celebrity’s content, increasing their interaction and visibility.
  • Increased popularity: Positive interactions and actions tend to go viral, attracting media attention. This further increases the person’s reach and fame.
  • Humane outlook: These nice gestures help celebrities to appear more humane and relatable to their audience.

Who Do Average Twitter Followers for Celebrities Follow?

Famous people are the most followed Twitter users worldwide due to their public status and media presence. However, each person’s follower number can vary depending on factors like their level of fame, Twitter activity, and industry.

Notwithstanding, many well-known people have follower counts in millions. Here’s an analysis of who the average Twitter followers for celebrities follow on the platform according to their industry:

  • Entertainers: Actors, actresses, and musicians are a top choice among Twitter users. Entertainers like Taylor Swift, Rihanna, and Lady Gaga have over 40 million average followers.
  • Athletes: Sportspersons like football star Cristiano Ronaldo and basketball player LeBron James also have a high follower count. Their follower count ranges from 25 to 50 million, with Ronaldo having a higher number.
  • Politicians: Political figures often have a high engagement level on X. However, it depends on their visibility and activities. Political leaders like Barack Obama have one of the highest counts.
  • Public figures: Influential people like Elon Musk have an average of over 80 million followers on X.
  • Influencers and content creators: Influencers and content creators have impressive followings. Popular ones tend to have one to five million followers.

Do Celebrities Get Paid for Twitter?

No, celebrities don’t receive direct payment for using Twitter. However, they can earn income through various mediums. Celebrities get paid for Twitter activities through promotions and partnerships. When famous people promote a brand’s product or services through their posts, they receive payment.

However, the amount received may vary depending on follower count, engagement rate, and influence. Similarly, Twitter for celebrities brings opportunities for long-term partnerships that are very lucrative. Furthermore, they can promote their projects and increase sales.

This helps to bring additional revenue through the platform. In addition, Twitter offers monetization tools like Super Follows, which allows followers to subscribe to exclusive content. An active fan base can help the host earn money through this feature.

Back view of spectators at a concert.

Does Twitter Reserve Names for Celebrities?

Yes, Twitter does reserve names for celebrities and public figures. However, this action isn’t as direct as it seems. The platform only provides ways to help them secure their identity.

This is especially common in cases of impersonation or trademark infringement. This is why Twitter for celebrities always looks the same regardless of the user’s instability.

Here’s how it works:

  • Twitter verification: Celebrities can apply for Twitter verification to get a blue tick. The Twitter blue checkmark helps differentiate their official accounts from fake ones or fan pages.
  • Reclaiming username: Twitter may reclaim a celebrity’s name or closely related username from another user. This is especially common to protect the brand or identity from users pretending to be that person.
  • Trademark protection: Twitter may suspend or reassign an account to its rightful owner if a username violates the platform’s trademark rules.

FAQ

FAQ: How can celebrities handle negative comments or trolls on Twitter?

The best way for celebrities to handle negative comments or trolls is to ignore them. Engaging with these posts and users may worsen the situation. However, a thoughtful and measured positive response should be enough to address particularly harmful or offensive comments.

FAQ: What do celebrities use Twitter for?

Celebrities use Twitter to connect with their fans and share project updates. Many also use the platform to express their opinions on trending topics. In addition, Twitter allows them to engage in real-time interactions with their audience.

FAQ: How do celebrities manage their Twitter accounts?

Some celebrities have a team of social media managers to manage their online presence. Meanwhile, some others manage their accounts personally. This option varies according to the person’s preference, schedule, and target engagement rate.

Create a Positive Public Image With TweetEraser

Twitter provides a platform for celebrities to build their public image and strengthen their connections. The platform’s features help stars stay relevant. While this blog post directly speaks to influential users, remember that every account matters on X.

You may not know it yet, but everyone needs to maintain a positive image on the platform. The strategies on Twitter for celebrities are useful for every user. This is the only way to create deep connections and meaningful relationships. However, the best way to do this is to publish positive tweets and delete negative ones.

TweetEraser can help you achieve this within a few minutes. We have designed a web tool that deletes multiple tweets in bulk. This tool uploads your archive to create a clean slate for your profile. This way, you can start on a more positive note. 

So what are you waiting for? Get TweetEraser now and create a brand new timeline for your new look!

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